The Magic D8 Ball is an activity generating app for unique date suggestions. Tell the D8 Ball how far you’re willing to travel and what your price range is, and it suggests a pairing of a restaurant and nearby activity.
With this design I strived to create an experience that toes the line between exciting and professional. We wanted users to feel like their receiving a premium service with a bit more flavor than the standard ‘too fancy to touch’ act. Our brand voice sounds like your knowledgable friend who has their sh*t together, but isn’t too uptight about it.
I firmly believe in the power of the revision process. Words became sleek symbols as I striped away unnecessary information and settled on a cleaner, more minimal product.
After creating the UI/UX of the app and website, The Magic D8 Ball expanded the team to include an additional creative designer. To help our new link have a better grasp on our brand, I created a ‘brand cheat sheet’ for our social media posts. Check it out below.